VALSE NYC is a metal-only, Brooklyn-based, statement-making jewelry line with clean, minimalistic, brutalism-inspired designs.
The intention is to develop a sustainable, gender-inclusive, personal brand using raw materials. VA embodies style, femininity, masculinity and unity.
Crafted in silver or gold or in an unusual combination of both metals. Each piece in VALSE NYC’s first collection was created through the exploration of basic and geometric forms. These forms have been manipulated through technology to become an improved, more organic and attractive shape. In the pursuit of movement representation from a still piece, we use the latest 3D printing technology combined with the most traditional techniques available. We look for a balance between what is still and what is moving, what is organic and what is geometric. All pieces in the debut collection / THE ATLANTIC / are made to order.
It is important to us that oceans are protected for the future generations. From here we are trying to help keep them clean by partnering with non-profit organizations that are committed to this matter and by educating on our platforms.
Rocio Segura began creating a sustainable, gender-inclusive jewelry line in 2018. Her mission is to develop VALSE NYC to find the natural look that distinguishes her vision. Rocio's aesthetic is clean, minimal and effective with close attention to detail. She also is a highly sought-after Fashion and Beauty Photographer & Art Director based in NYC. This experience has helped shape her eye and the way she looks at things.
This collection came to life through her relationship with the open seas. VALSENYC is inspired by the movement of the ocean and the waves. Wind and water are her elements and the way they move and interact with one another are her constant inspiration for VA.
In late 2020, Rocio partnered with her friend, Taylor Valentine, to curate VALSE NYC first collection and bringing the brand to life.
Inspired by the movement of the ocean The Atlantic Collection was curated as an ode to the open water. Each piece was carefully designed and perfected with extreme attention to detail. All pieces are made-to-order and handcrafted in New York City.